Jump to content

Pepsi Zero Sugar

Edit links
From Wikipedia, the free encyclopedia
(Redirected from Pepsi Max)
Pepsi Zero Sugar
Bottles of Pepsi Zero Sugar
Product typeDiet soda
OwnerPepsiCo
CountryUnited States
Introduced2007; 18 years ago (2007) (as "Diet Pepsi Max")
Related brandsPepsi Max, Pepsi ONE, Diet Pepsi, Diet Coke, Coca-Cola Zero Sugar
MarketsUnited States, Canada
Websitepepsi.com/zerosugar

Pepsi Zero Sugar, also known as Pepsi Max[1][2] and Pepsi Black, is a low-calorie, sugar-free cola, marketed by PepsiCo. A diet soda soft drink, it was first released in 1993 as an alternative to the company's Diet Pepsi and has been widely available since.[3]

Pepsi Zero Sugar aims to mimic the taste of Pepsi using a blend of acesulfame potassium and aspartame artificial sweeteners instead of sugar, with small variations depending on region.[4]

History

[edit]
A can of Pepsi Zero Cukru (Polish language equivalent of Pepsi Zero Sugar) rebranded from Pepsi Max. These are not the same as the Pepsi Zero Sugar sold in America and Canada.

Pepsi-Cola International spent three years developing the product with the aim to create a sugar-free drink but tasting indistinguishable from regular Pepsi.[5] The product aimed to target those who chose not to consume Diet Pepsi because of, what they would consider to be, an inferior taste and image.[6]

It was officially announced on March 2, 1993 and initially called Pepsi Max. It was launched to test markets in Great Britain and Italy starting in April.[5] The rollout was expanded to other countries in Europe and Australia and it was successful, becoming a permanent offering and availability growing to close to twenty countries by 1994.[7] However the product remained unavailable in the United States (PepsiCo's home market, and the largest consumer of carbonated soft drinks), where one of its principal ingredients had not yet been approved by the Food and Drug Administration.[8] The ingredient—acesulfame potassium ("Ace-K")—is combined with aspartame to provide the beverage's sweetness,[9] whereas some other diet colas are sweetened by aspartame alone.

Pepsi Max's early logos
1993–96
1996–98

Beginning in early 1994, an entirely different Pepsi Max was marketed in Canada[10] because of strict local laws regarding artificial sweeteners. This was the only Pepsi Max product to contain sugar.[11] It was sweetened with a combination of aspartame and high fructose corn syrup. As a result, it contained two-thirds fewer calories than full-sugar colas (including regular Pepsi), but more calories than conventional diet/light colas (or the version of Pepsi Max sold elsewhere). The Canadian product was discontinued in 2002.[citation needed] Pepsi-Cola North America later introduced another "mid-calorie" drink called Pepsi Edge to compete against Coca-Cola C2 (both became failures), but has no direct relationship to the earlier Canadian Max formulation.[12]

A 330 ml Pepsi Max can (Europe)

In 1998, after the American FDA approved acesulfame potassium, the company introduced Pepsi One for the North American market. This new variety contained the same sweeteners as Pepsi Max, but not an identical formula or flavor.[13] In 2005, Pepsi One was revised, with Splenda brand sucralose replacing the aspartame ingredient.[14] Diet Pepsi Max was introduced in the United States and Canada in 2007 and 2008 respectively. This drink had the same sweeteners as Pepsi Max in other countries but had additional ginseng and caffeine.[15] It was later renamed to simply Pepsi Zero Sugar.

Pepsi began making new flavored variants of the drink beginning in 2004, such as Pepsi Max Lemon and Pepsi Max Twist (with added lemon-lime flavour) in some countries' product lines.

Diet Pepsi Max was introduced in the United States on June 1, 2007, and in Canada in March 2008. "Diet" was dropped from the name in early 2009.

Availability of Pepsi Zero Sugar was expanded to further countries in Asia, the Middle East and Europe in mid-late 2000s.[15] It launched in India in 2010 but faced low sales there.[16] It launched in Tanzania in 2019[17] and in the Arab Gulf states, Jordan, Morocco and Libya as Pepsi Black in October 2019.[18]

In 2002, Pepsi Max became the second highest-selling soft drink in Norway.[19] Since 2015 it has been the top selling soft drink in the country.[20] As of 2025, Pepsi Max makes up 98.4% of all total Pepsi cola sales in Norway.[21] The drink has also found success in neighboring Sweden where it had grown bigger than Pepsi's regular drink by 2007.[22] In 2025 it was reported that Pepsi Max was the best selling carbonated soft drink in Sweden.[23]

Ingredients and comparison

[edit]

Pepsi Zero Sugar contains carbonated water, caramel color, phosphoric acid, aspartame, natural flavor, acesulfame potassium and citric acid.[24]

When launched in 2007 (as Diet Pepsi Max in North America) it originally contained nearly twice the caffeine of PepsiCo's other cola beverages[25] specifically 69 milligrams of caffeine per 355 mL (12.5 imp fl oz), versus 36 milligrams in Diet Pepsi.[26] In January 2023, PepsiCo reformulated Pepsi Zero Sugar in the United States to reduce caffeine, remove ginseng and tweak the sweetener system.[24] The formulation change did not affect Pepsi Zero Sugar in Canada.[27]

These ingredients should not be confused with Pepsi Zero Sugar in other countries which are simply rebranded Pepsi Max.

Pepsi Zero Sugar (standard) nutrients and comparison (as of September 2025)
American

(12 fl oz)[28]

Canadian

(355 mL/12 fl oz)[29]

Protein 0 g 0.1 g
Sodium 40 mg 35 mg
Caffeine 38 mg

(69 mg until Dec. 2022[26])

50 mg

(69 mg[26] until c. 2024)

Panax ginseng No

(removed in Dec. 2022)

Yes

Packaging and brand name

[edit]

Pepsi Max has been produced in a variety of plastic cans, bottles, and glass bottles.

Pepsi Max logo after 1998, the first with the stylized red MAX

At launch, the first Pepsi Max livery was distinguished from regular Pepsi by having a blue colored can instead of white. The color inspired the company to rebrand the regular Pepsi drink into an all-blue color in 1996[30][31] in what it called Project Blue.[32] By the year 1998, at the centenary of the company, the entire Pepsi branding and marketing globally had adopted the blue that was introduced with the Pepsi Max.[33] The Pepsi Max logo also adopted a graffiti-like red branding for MAX in 1998 in a typical trendy style of the millenium era, and which would be a precursor for later brandings.[34]

Can of Pepsi Max (2010 branding) with black livery

From 2009–2010 all Pepsi brands were rebranded worldwide and the blue and red globe trademark became a series of "smiles", with the central white band arcing at different angles depending on the product. In the case of Pepsi Max, and at least in the North American market (where it was also renamed with its international name from "Diet Pepsi Max"), the logo had a large "smile" and also uses black in the bottom half of the globe as opposed to the more standard royal blue.[35] In July 2010, Pepsi began to change its North American branding of Pepsi Max to match the global branding, and rolled out a new slogan: "Zero Calories. Maximum Pepsi Taste".[36] Since the rebranding, Pepsi Max has had a black livery as opposed to blue on regular Pepsi.

In 2023, Pepsi Max packaging was redesigned as part of a greater Pepsi rebranding. The updated packaging has a color scheme of electric blue and black.[37] In addition, in many countries the product was renamed to Pepsi Zero Sugar. This was done for transparency because many people did not understand that "Max" represented a sugar-free product.[38][39][40] "Pepsi Max" continues to be the name of the product in Britain, Ireland, Scandinavia, Finland, Iceland, Tanzania and Australia,[41][37] and "Pepsi Black" continues to be the name in Brazil, Mexico, Argentina, Malaysia, Singapore and others.[42][43]

Marketing

[edit]

The original name was stylized as Pepsi MAX. Some of the taglines that PepsiCo have used in advertisements through various countries include: "Maximum taste, no sugar" (used since 1993),[44] "Live life to the Max", and "Don't worry, there's no sugar".[45][46][47] The company had attempted to appeal Pepsi Max to young men (in contrast to other diet cola drinks, which tend to target young women).[48] Early advertisement had also incorporated extreme sports like abseiling.[49] and in the 2000s PepsiCo launched new flavors, some of which (like the lemon-lime Pepsi Max Twist) targeted at women.[50] Generally, the brand has been marketed with trends relevant to younger people.[51]

Coca-Cola Zero, a rival sugar-free cola from The Coca-Cola Company, is marketed in a similar manner. Some Coke Zero advertising alluded to Pepsi Max, leading to a counter-campaign by Pepsi extolling the virtues of the concept of "maximum" over that of "zero".[52][53][54]

In 2007, the official marketing website for the product[55] contained an 'odd cast' featuring a spoofed telethon urging viewers to donate yawns and uses the slogan 'WAKE UP PEOPLE'.[56] Also, there was a featured commercial of a spoof on the Dallas Cowboys offensive coordinator yawning, when calling a play, thus, causing Tony Romo to be sacked, he was then replaced by Cowboys' owner Jerry Jones who gives him a Diet Pepsi Max. The scene then cuts away to the words "WAKE UP PEOPLE" while a voiceover shouts the slogan.

Logo used before re-branding in 2020. This logo was introduced in 2016

For Super Bowl XLIV in July 2010, Pepsi Max did a reboot of a well-received ad that ran during the 1995 Super Bowl XXIX.[57] In the original ad, a pair of delivery drivers from Coca-Cola and Pepsi began a tentative friendship while listening to "Get Together" by The Youngbloods; in a peacemaking gesture, the two rivals taste each other's soda. But the friendship ends in humorous conflict when the Coca-Cola driver refuses to return the (superior) Pepsi product.[57] The new ad riffed on the same story, with the drivers this time coming to blows over the then-Pepsi Max at the expense of Coca-Cola's much more popular Coke Zero, with the song "Why Can't We Be Friends?" by the American funk band War as the soundtrack.[57] In 2011, Snoop Dogg was featured in an ad campaign around the time of Super Bowl XLV.[citation needed]

Richard Speight, Jr. is the "Pepsi Max" delivery guy for all commercials the last two years, with ads featuring major baseball and football stars, and also with Snoop Dogg and 4-time NASCAR Sprint Cup Series champion Jeff Gordon, who worked with Pepsi Max in 2013 to create Pepsi Max & Jeff Gordon Present: Test Drive,[58] along with Road Trip to the Race Track two years prior.[59] Pepsi Max also sponsored Gordon's Hendrick Motorsports teammate Kasey Kahne during the 2013 Cup Series season.[60]

Pepsi sponsored the Super Bowl LI Halftime Show, naming it "The Pepsi Zero Sugar Super Bowl LI Halftime Show" with its headlining performer being American singer-songwriter Lady Gaga. This halftime show became the most watched Super Bowl halftime show in history.[61]

Flavor variants

[edit]
Cans of Pepsi Max Cherry

The Pepsi Max brand has seen many flavor variants and varieties across the world where the drink is marketed.

Name Launched Flavour Regions where it is sold Additional Notes
Pepsi Max Lemon 2004 Lemon Belgium

Norway Sweden The Netherlands Germany Australia

Was first sold in Belgium as Pepsi Max Cool Lemon before it was renamed in 2017.
Pepsi Max Lemon and Lime Twist 2005 Lemon/Lime United Kingdom

France Argentina Brazil Poland Turkey

Was sold in France as Pepsi Max Citron Citron Vert.
Pepsi Max Punch 2005 Ginger and

Cinnamon

United Kingdom Sold as a limited edition during the 2005 Christmas Season.[62] It is similar to the North American Pepsi Holiday Spice which was sold the year before and the year after.
Pepsi Max Gold 2006 Ginger Finland Sold as a limited edition alongside the regular Pepsi Gold for the 2006 FIFA World Cup.
Pepsi Max Coffee Cino 2006 Cappuccino/Coffee United Kingdom[63]

France Portugal Finland Ireland Norway

Prefigured by the similar Pepsi Kona (briefly test-marketed in the US in 1996) and Pepsi Tarik (released in Malaysia in 2005).

Sold in France and Portugal as Pepsi Max Cappuccino.

Pepsi Max Chill 2007 Apple Sweden

Finland

Sold as a limited edition in both countries in the Summer of 2007.
Pepsi Max Mojo 2008 Mojito Lime/Mint Finland

Denmark

Was sold as a limited edition in 2008 in the former, and in 2009 in the latter under the name Pepsi Max Mojito.
Pepsi Max Energy 2008 Cola with 66%

more caffeine

Germany Was sold as a limited edition in 2008.
Pepsi Max Wild Side 2010 Wild Baobab Sweden Was sold as a limited edition in 2010.
Pepsi Max Lime 2011 Lime Australia

United Kingdom France Lebanon Finland Sweden Norway Denmark Iceland Hungary Romania Poland Serbia Czech Republic China Poland, Portugal Serbia Spain Thailand Laos Philippines Vietnam Kuwait South Korea

Was first sold as Pepsi Max Cease Fire and Pepsi Max Citrus Freeze in Australia/New Zealand and the United Kingdom respectively in 2011 as part of a promotion with Doritos corn chips before being re-released in 2016 (as a limited edition) and 2021 respectively. Sold as Pepsi Black Lime in some countries
Pepsi Max Cherry 2011 Cherry United Kingdom

France[64] Netherlands Denmark

Romania

Norway

Finland

Iceland

Germany

Russia

Was first released in the United Kingdom in June 2011 only at Asda stores in 2 liter bottles, and gained a wide release in 2012.
Pepsi Max Ginger 2017 Ginger United Kingdom

Lebanon Russia Norway Finland The Netherlands Denmark Sweden Germany

Pepsi Max Vanilla 2018 Vanilla Australia

New Zealand Poland Germany[65]

Sold as Pepsi Black Vanilla in some countries
Pepsi Max Raspberry 2018 Raspberry Australia

New Zealand United Kingdom Turkey[66] Sweden France

Romania

Russia

Taiwan

Thailand

United Arab Emirates

Kuwait

Sold as Pepsi Black Raspberry in some countries
Pepsi Max Cream Soda 2019 Cream Soda Australia
Pepsi Max Mango 2020 Mango Australia

Hungary Poland Czech Republic Serbia Finland Sweden Denmark

Norway

Turkey

United Kingdom

Sold as Pepsi Black Mango in some countries
Pepsi Max Pineapple 2020 Pineapple Hungary

Poland Czech Republic Romania

Serbia

Sweden

Australia

South Korea

Pepsi Max Cream Soda 2020 Cream Soda Thailand

Egypt

Pepsi Max No Caffeine 2021 Cola without Caffeine United Kingdom

Finland

[67]
Pepsi Max Strawberry 2021 Strawberry Thailand

Laos Egypt

Pepsi Max Electric 2024 Citrus

(blue coloured)

Denmark[68]

Norway[69] Sweden[70] United Kingdom[71] Poland Thailand Australia

Sold in the United Kingdom and Poland as a year-long limited edition under the name Pepsi Electric. It is similar to Pepsi Blue.
Pepsi Max Orange 2024 Orange Thailand Sold in Thailand under the name Pepsi Zero Sugar Orange.
Pepsi Max Lime No Caffeine 2024 Lime and

Cola without Caffeine

South Korea Sold in South Korea under the name Pepsi Zero Sugar Lime Zero Caffeine.
Pepsi Max Ume 2025 Ume Thailand Sold in Thailand under the name Pepsi Zero Sugar Ume.

See also

[edit]

References

[edit]
  1. ^ Arthur, Rachel (2024-01-16). "Pepsi rolls out rebrand globally: with new look that's 'unapologetically current and undeniably Pepsi'". BeverageDaily.com. Retrieved 2025-09-06.
  2. ^ Staff, BevNET com (2007-02-22). "New Invigorating Zero-Calorie Cola Hits Shelves This Summer". BevNET.com. Retrieved 2025-09-07.
  3. ^ "Pepsi Fires a Salvo to Restart the Cola Wars (Published 2010)". 2010-07-19. Retrieved 2025-09-07.
  4. ^ Roundup, An Interactive Journal News (1998-06-30). "Pepsi Will Launch New Diet Cola Using Newly Approved Sweetener - WSJ". Wall Street Journal. ISSN 0099-9660. Retrieved 2025-09-06.
  5. ^ a b "COMPANY NEWS; Pepsi Tries New Diet Cola Abroad (Published 1993)". 1993-03-02. Retrieved 2025-09-06.
  6. ^ Only, Subscription (1993-08-30). "Pepsi goes to the max in Australia". Retrieved 2025-09-06.
  7. ^ Shoebridge, Neil (1994-02-28). "PEPSI MAX READY TO JOIN SUCCESSFUL FEW". Australian Financial Review. Retrieved 2025-09-06.
  8. ^ Stoddard, Bob (1997). Pepsi. 100 Years. General Publishing Group. ISBN 9781575440262.
  9. ^ "Best New Products of 2007". Beverage Industry. BNP Media. Retrieved 2024-07-22.
  10. ^ "Pepsi Will Take Another Swing At Market for Low-Sugar Cola". The New York Times. 1995-03-23. Retrieved 2025-09-05.
  11. ^ "BBC News | HEALTH | Diabetics warned over soft drink". news.bbc.co.uk. Retrieved 2025-09-06.
  12. ^ AP. "Could This Be The First Mid-Calorie Soda That Doesn't End In Failure?". Business Insider. Retrieved 2025-09-06.
  13. ^ "New Pepsi Drink to Use Special Sweetener (Published 1998)". 1998-07-01. Retrieved 2025-09-06.
  14. ^ "PepsiCo joins low-calorie Splenda revolution". BeverageDaily.com. 2005-03-21. Retrieved 2025-09-06.
  15. ^ a b "PepsiCo 2007 Annual Report" (PDF). p. 10.
  16. ^ Lubin, Gus. "Pepsi Learns The Hard Way That Indians Don't Like Diet Soda". Business Insider. Retrieved 2025-09-06.
  17. ^ "SBC | Brands". sbctanzania.co.tz. Retrieved 2025-09-07.
  18. ^ Release, Press. "PepsiCo launches Pepsi black® promising a "Bold Taste, Bold Flavor" experience with no-sugar". www.zawya.com. Retrieved 2025-09-06.
  19. ^ admin (2002-04-02). "NORWAY: PepsiCo sales in Norway reach 80 million litres". Just Drinks. Retrieved 2025-09-06.
  20. ^ Støstad, Mads Nyborg (2022-06-12). "Beate drikker fire liter Pepsi Max om dagen". NRK (in Norwegian Bokmål). Retrieved 2025-09-06.
  21. ^ AS, TV 2 (2025-02-22). "Raser etter endringer". TV 2 (in Norwegian Bokmål). Retrieved 2025-09-06.{{cite web}}: CS1 maint: numeric names: authors list (link)
  22. ^ "Sugar-free success: Pepsi Max is growing like crazy". www.cola-zero.com. 2007-03-23. Retrieved 2025-09-06.
  23. ^ "Carlsberg Group awarded European Pepsi Bottler of the Year".
  24. ^ a b "PepsiCo reformulates Pepsi Zero Sugar". 2023-01-13.
  25. ^ Lippert, Barbara. "Diet Pepsi Max: You Snooze, You Lose", Adweek, June 26, 2007. Accessed July 9, 2007. "A cross between a cola and an energy drink, it contains twice the caffeine of regular Diet Pepsi and a touch of ginseng for the je ne sais quoi."
  26. ^ a b c Pepsi USA - What's in Diet Pepsi Max? Archived 2007-12-12 at the Wayback Machine, Pepsi USA product information page. Accessed July 13, 2007.
  27. ^ "PepsiCanada/status/1616091900523552770". Twitter. Retrieved 2023-04-04.
  28. ^ "The Facts About Your Favorite Foods and Beverages (U.S.) | Pepsi Zero Sugar - 12 fl oz". www.pepsicoproductfacts.com. Retrieved 2025-10-08.
  29. ^ https://www.pepsi.ca/product/pepsi-zero-sugar
  30. ^ "THE MEDIA BUSINESS: ADVERTISING;Pepsi Introduces a New LookFor Its International Markets (Published 1996)". 1996-04-03. Retrieved 2025-09-06.
  31. ^ Week, Marketing (1996-03-22). "Pepsi signs up Schiffer for 'blue' ads". Marketing Week. Retrieved 2025-09-06.
  32. ^ Week, Marketing (1996-04-12). "Pepsi still losing the cola wars". Marketing Week. Retrieved 2025-09-06.
  33. ^ "THE MEDIA BUSINESS: ADVERTISING; As it moves toward its centennial year, Pepsi gets the blues -- but it doesn't mind. (Published 1997)". 1997-09-29. Retrieved 2025-09-06.
  34. ^ Week, Marketing (1997-05-08). "ALL IN THE BEST POSSIBLE TASTE". Marketing Week. Retrieved 2025-09-06.
  35. ^ "Brand New: Pepsi, Revealed. Sort of". www.underconsideration.com. Retrieved 2025-09-06.
  36. ^ "Pepsi remakes 'cola wars' ad". www.campaignlive.co.uk. Retrieved 2025-09-06.
  37. ^ a b Max, Pepsi. "Pepsi Max ® takes over iconic global locations to unleash its new look as it rolls out first visual identity change in 14 years across 120 countries worldwide". www.prnewswire.co.uk. Retrieved 2025-09-06.
  38. ^ Meeting, Redaction Leader (2023-04-09). "Pepsi Max becomes Pepsi Zero Sugars". Meeting Leader. Retrieved 2025-09-06.
  39. ^ Constantin, Aurel (2024-02-15). "Pepsi Max changes its name to Pepsi Zero: new design, same taste!". Business Review (in Romanian). Retrieved 2025-09-06.
  40. ^ service@beverage-world.com, Birkner-Redaktion. "New Year - New Look: Pepsi MAX becomes Pepsi Zero Sugar". www.beverage-world.com. Retrieved 2025-09-06.
  41. ^ "SBC - Pepsi". www.sbctanzania.co.tz. Retrieved 2025-09-07.
  42. ^ "Pepsi Black y el futbolista Vini Jr se centran en la Champions League". Latinspots.com (in Spanish). Retrieved 2025-09-06.
  43. ^ Teixeira, Yuri (2024-08-15). "Ana Castela e Pepsi Black se unem em ativação para a Festa do Peão de Barretos". GKPB - Geek Publicitário (in Brazilian Portuguese). Retrieved 2025-09-07.
  44. ^ "Coke Light Gears Up for a Hard Sell (Published 1994)". 1994-05-18. Retrieved 2025-09-06.
  45. ^ "Pepsi MAX launches new UK marketing campaign". Britvic Limited. Retrieved 2025-09-06.
  46. ^ "Pepsi takes a risk on men with new advertising campaign". www.campaignlive.co.uk. Retrieved 2025-09-06.
  47. ^ Jones, Steve (2014-11-05). "Pepsi returns to 'Live life to the max' in new TV push for Pepsi Max". Mumbrella. Retrieved 2025-09-06.
  48. ^ Knowledge, HBS Working. "Gender Contamination: Why Men Prefer Products Untouched By Women". Forbes. Retrieved 2025-09-06.
  49. ^ "A new front is opened up in the cola wars: diet-conscious men". The Independent. Archived from the original on 2024-01-08. Retrieved 2025-09-06.
  50. ^ Week, Marketing (2004-10-28). "Pepsi Max unveils lemon-lime flavour". Marketing Week. Retrieved 2025-09-06.
  51. ^ "Sugar-free success: Pepsi Max is growing like crazy". www.cola-zero.com. 2007-03-23. Retrieved 2025-09-06.
  52. ^ Leow, Mikelle (2018-04-26). "Pepsi Ad Mischievously Pokes Fun At Diet Coke Without Dropping Names". TAXI (website). Retrieved 2019-08-22.
  53. ^ "Pepsi MAX on Twitter". Twitter. 2019-08-12. Retrieved 2019-08-22.
  54. ^ Penco, C.; Domaneschi, F. (2016). Come non detto: Usi e abusi dei sottintesi. i Robinson / Letture (in Italian). Editori Laterza. p. 83. ISBN 978-88-581-2430-7. Retrieved 2019-08-22.
  55. ^ "Diet Pepsi Max".
  56. ^ "DIET PEPSI MAX SAYS "WAKE UP, PEOPLE!"appeared" (Press release). PepsiCo. June 25, 2007. Retrieved July 9, 2007.
  57. ^ a b c Fredrix, Emily (19 July 2010). "Pepsi reloads famed 'Diner' ad for new cola war". NBC News. Associated Press. Archived from the original on March 28, 2014. Retrieved 11 July 2018.
  58. ^ Plemmons, Mark. "Jeff Gordon Pepsi Max test drive video shot in Concord goes viral". Independent Tribune. Retrieved September 7, 2013.
  59. ^ Cherner, Reid (June 30, 2011). "Video: Jeff Gordon takes a Pepsi truck out for a spin". USA Today. Retrieved January 20, 2014.
  60. ^ "Kasey Kahne unveils Pepsi MAX paint scheme". Hendrick Motorsports. July 10, 2013. Archived from the original on February 1, 2014. Retrieved January 20, 2014.
  61. ^ "Pepsi Zero Sugar Super Bowl LI Halftime Show Is Most-Watched Musical Event In History Across All Platforms". February 17, 2017. Retrieved October 25, 2019.
  62. ^ Week, Marketing (2005-07-14). "Pepsi Max plans seasonal variant for Christmas market". Marketing Week. Retrieved 2025-09-06.
  63. ^ Mark Choueke. "Supermarkets poised to axe Pepsi coffee-flavoured cola". Marketing Week. Retrieved 2010-06-01.
  64. ^ "Pepsi Max a son cherry" [Pepsi Max has cherry] (in French). Rayon Bouissons. April 1, 2014. Retrieved January 10, 2016.
  65. ^ "Maximal Vanilla Zero Zucker" [Maximal Vanilla Zero Sugar]. pepsi.de (in German). Archived from the original on 23 January 2022. Retrieved 16 December 2024.
  66. ^ "Ahududu tadı sevenler için Yeni Pepsi Raspberry!".
  67. ^ "Pepsi MAX Unveils Caffeine-Free Cola SKU". ESM Magazine. 2021-04-13. Retrieved 2025-09-07.
  68. ^ "Pepsi Max Blue 50 Pet 45/24/50".
  69. ^ "Pepsi Max Electric Blue". www.ringnes.no (in Norwegian). Archived from the original on 11 May 2024. Retrieved 16 December 2024.
  70. ^ "Pepsi Electric har kommit till Sverige! .... - Carlsberg Sveriges Frågeforum - Carlsberg Sverige".
  71. ^ "Pepsi set to super-charge soft drinks with bold Electric blue cola".
[edit]
Wikimedia Commons has media related to Pepsi Zero Sugar.
Retrieved from "https://en.wikipedia.org/w/index.php?title=Pepsi_Zero_Sugar&oldid=1319509137"