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Gold and Company Store Building

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Gold and Company Store Building
Gold and Company Store Building in 2012
Map
General information
Location1033 O Street, Lincoln, Nebraska, U.S.
Coordinates40°48′48″N 96°42′22″W / 40.813314601920695°N 96.7060125264329°W / 40.813314601920695; -96.7060125264329
Gold and Company Store Building
Area3 acres (1.2 ha)
Built1924 (1924)
ArchitectDavis & Wilson
Architectural styleLate Gothic Revival, Art Deco
Demolished2023 (in-part)
NRHP reference No.82000609[1]
Added to NRHPOctober 19, 1982

The Gold and Company Store Building, commonly referred to as the Gold's Building, is a historic commercial building in Lincoln, Nebraska, United States. It was built in 1924 for the Gold and Company Store, co-founded by William Gold and later managed by his son Nathan, until its 1964 merger with J. L. Brandeis and Sons. The building was designed in the Gothic Revival and Art Deco styles. Since 2025, the building currently houses a Hampton Hotel. It has been listed on the National Register of Historic Places since October 19, 1982.

History

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The Gold and Company Store building was announced in November 1923 and would be built for the Gold and Company Store. Gold and Company was founded in 1902 and was originally located on the North Part of the block.[2] The building officially opened in November 1924.[3] In 1929, two additions were built adjacent to the building.[4]

The building underwent several other expansions in 1931, 1935, 1947, and 1951. In 1964 Gold & Company merged with J. L. Brandeis and Sons and the building continued operation under the Gold's name. In 1977, Brandeis opened a new location and later closed their location at the Gold's Building in 1980.[5] The building was listed on the National Register of Historic Places on October 19, 1982.[1]

In 2021, the building was sold to developer Mike Works.[6] By the 2020s, the building had become largely uninhabitable. In 2022, a redevelopment plan was announced for the site, which would demolish the South side of the building, and would renovate the original building into a hotel.[7] In 2023, demolition began on the South side of the building and was completed by May of that same year.[8][9] The hotel officially opened on October 20, 2025 as a Hampton Hotel.[10]

Design

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The original Gold and Company Store Building is six stories tall, with the additions only being four stories tall. The building's design is a late Gothic Revival combined with Art Deco. The building was designed by Davis & Wilson.[11]

References

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  1. ^ a b "National Register Information System". National Register of Historic Places. National Park Service. November 2, 2013.
  2. ^ "GOLD & CO., LINCOLN, WILL ERECT NEW BUILDING". The Waverly Watchman. November 8, 1923. p. 5. Retrieved August 31, 2025.
  3. ^ "GOLDAND COMPANY NEW STORE TO OPEN". Nebraska State Journal. November 16, 1924. p. 34. Retrieved August 31, 2025.
  4. ^ "GOLD'S TO ERECT TWO ADDITIONS". The Havelock Times-Post. February 7, 1929. p. 3. Retrieved August 31, 2025.
  5. ^ "Gold & Company (Lincoln, Neb.) [RG2018.AM]". Nebraska State Historical Society. Retrieved August 31, 2025.
  6. ^ James, Karla. "Gold's Building Has New Owners". KLIN - News/Talk 1400. Retrieved August 31, 2025.
  7. ^ "Hotel back in plans for Gold's Building". Lincoln Journal Star. March 20, 2022. pp. B1. Retrieved August 31, 2025.
  8. ^ Dorn, Nolan (January 27, 2023). "Crews begin tearing down historic Gold's Building in downtown Lincoln". KLKN-TV. Retrieved August 31, 2025.
  9. ^ Stanton, Tom. "New High Rise Coming To Downtown Lincoln". KLIN - News/Talk 1400. Retrieved August 31, 2025.
  10. ^ Franklin, Neal (October 20, 2025). "Gold's Building reawakens but not the way longtime shoppers recall". JournalStar.com. Retrieved November 14, 2025.
  11. ^ JoAnn Hajek; Daniel Kidd (June 1982). "National Register of Historic Places Inventory/Nomination: Gold and Company Store Building". National Park Service. Retrieved May 19, 2019. With accompanying pictures
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