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Ashi Productions

From Wikipedia, the free encyclopedia
(Redirected from Production Reed)
Not to be confused with Asahi Production.
Ashi Productions Co., Ltd.
Native name
株式会社葦プロダクション
Kabushiki-gaisha Ashi Purodakushon
Formerly
  • Ashi Productions Co., Ltd. (1975–2007)
  • Production Reed Co., Ltd. (2007–2019)
Company typePrivate
IndustryAnime
FoundedDecember 20, 1975; 49 years ago (1975-12-20)
FounderToshihiko Sato
HeadquartersOgikubo,
Suginami, Tokyo
,
Japan
OwnerEmployee owned[1]
Websiteashipro.jp

Ashi Productions Co., Ltd (Japanese: 株式会社葦プロダクション, Hepburn: Kabushiki-gaisha Ashi Purodakushon) is a Japanese anime studio, located in Suginami, Tokyo, Japan, known for its four magical-girl anime, especially Magical Princess Minky Momo. It was established by Toshihiko Sato and other artists on December 20, 1975, as Ashi Productions. It changed its name from Ashi Productions to Production Reed Co., Ltd. (株式会社プロダクション リード) on November 1, 2007. On February 12, 2019, the company changed its name back to Ashi Productions.[1]

Overview

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As a latecomer, the company struggled to secure broadcast slots. It was forced to use the Nippon Animation banner to broadcast its first three works, Blocker Corps IV: Machine Blaster, Super Combined Magical Robot Gingaizer, and Her Majesty's Petit Ange. The four works from Josefina the Whale to Space Warrior Baldios were co-produced with Kokusai Eigasha instead of Nippon Animation, and from Sengoku Majin GoShogun onwards, the company became an independent production company.

Although they mainly produce original projects, they also produce a few original works. Since their departure from the Wiz Group, the proportion of anime based on original works has increased in the 2010s.

In November 2001, the company underwent a significant capital increase and became a subsidiary of the Bandai Group, later known as the Bandai Namco Group. At the end of 2005, the company's capital was reduced again to 10 million yen, and Bandai withdrew its capital.

On January 20, 2006, the company entered into a business partnership with Wiz, a toy planning and development company under the Bandai Namco Group, and on November 1, 2007, the company name was changed to Production Reed Co., Ltd. As a result, Sato was promoted to Representative Director and Chairman, and Takekazu Hongo was appointed Representative Director and President.

On May 20, 2009, all of Wiz's shares were transferred to Sato, and the company withdrew from the Wiz Group, as no synergy effects could be expected with Wiz, as they were focusing on the planning, development, and manufacturing of toys.

On February 12, 2019, the company name was changed again to Ashi Productions Co., Ltd.[2]

TV series

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TV specials

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OVAs

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Theatrical projects

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Outsourced productions

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References

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  1. ^ a b "Anime Studio Production Reed Changes Name Back to Ashi Productions". Anime News Network. February 16, 2019. Retrieved February 16, 2019.
  2. ^ "アニメ会社「プロダクションリード」、旧社名の「葦プロダクション」に名称変更 「ミンキーモモ」「ラムネ&40」などを制作". ねとらぼ (in Japanese). 2019-02-15. Retrieved 2025-09-14.
  3. ^ Hodgkins, Crystalyn (March 23, 2024). "365 Days to the Wedding TV Anime Reveals Main Cast, Staff, 2024 Debut in 1st Promo Video". Anime News Network. Retrieved March 23, 2024.
  4. ^ Hodgkins, Crystalyn (March 22, 2024). "How I Attended an All-Guy's Mixer Anime's 1st Promo Video Reveals October Debut". Anime News Network. Retrieved March 22, 2024.
  5. ^ Hodgkins, Crystalyn (July 5, 2025). "The Holy Grail of Eris TV Anime's 2nd Promo Video Reveals January 2026 Debut". Anime News Network. Retrieved July 5, 2025.
  6. ^ 「自称悪役令嬢な婚約者の観察記録。」TVアニメ化、2026年放送 監督は山元隼一. Comic Natalie (in Japanese). Natasha, Inc. May 12, 2025. Retrieved May 12, 2025.
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