CeraVe
 | It has been suggested that this article be merged into Hyram Yarbro. (Discuss) Proposed since September 2025. |
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| Industry | Dermatology |
|---|---|
| Founded | 2005 |
| Founder | Bausch Health |
| Owner | L'Oréal |
| Website | www |
CeraVe is a company specializing in dermatology and the manufacturing and marketing skin care products. It is owned by L'Oréal and is a subsidiary of L'Oréal Dermatological Beauty.
History
[edit]CeraVe was founded in 2005 and was owned by the pharmaceutical company Bausch Health (known as Valeant at that time). In 2017, it was sold and acquired by L'Oréal along with 2 other companies (AcneFree and Ambi) for $1.3 billion.[1][2]
Between March and October 2020, CeraVe was widely promoted by social media skin care influencer Hyram Yarbro[3] During this period, his videos generated $3.2 million in media impact value for the brand,[4] and reportedly led to an 89% increase in its global sales in 2020.[5][6]
Products
[edit]The company manufactures and markets multiple skin care products primarily used to treat acne, eczema, dry skin, and other conditions.[7] Products are frequently marketed for the ceramides in them.[8][9] A notable product is CeraVe moisturizing cream,[10][11] where The New York Times researched and discovered that the cream has ceramides, glycerin, and petrolatum.[12]
References
[edit]- ^ "Valeant sells 3 skincare brands to L'Oréal for $1.3B". CNBC. 10 January 2017. Retrieved 4 July 2025.
- ^ "The rise and fall of Valeant Pharmaceuticals". CBC.
- ^ Besser, Rachel (19 February 2021). "How TikTok Skinfluencers Made Me Buy This Drugstore Skin-Care Brand". Vogue. Retrieved 11 August 2025.
- ^ Smith, Michael (2024). Radiant Skin, Your Ultimate Guide To Personalizing Skincare. Michael Smith.
- ^ Ozuem, Wilson; Willis, Michelle (2022). "Influencer Marketing". Digital Marketing Strategies for Value Co-creation. Cham: Palgrave Macmillan. pp. 209–242. doi:10.1007/978-3-030-94444-5_10. ISBN 978-3-030-94444-5.
- ^ Sundaravelu, Anugraha (3 August 2020). "TikTok is making this budget skincare brand sell out everywhere". i-D. Retrieved 10 May 2022.
- ^ "Too Good to Be True? Here's All You Need to Know About CeraVe Skincare". Good Housekeeping. 18 April 2023. Retrieved 17 July 2025.
- ^ "Ceramides Skincare Products | CeraVe". www.cerave.com. Retrieved 9 August 2025.
- ^ Del Rosso, James Q. (2019). "Ceramide- and Keratolytic-containing Body Cleanser and Cream Application in Patients with Psoriasis: Outcomes from a Consumer Usage Study". The Journal of Clinical and Aesthetic Dermatology. 12 (7): 18–21. PMC 6715330. PMID 31531158.
- ^ "9 best drugstore moisturizers that rival high-end formulas". The Independent. 21 August 2025. Retrieved 23 August 2025.
- ^ "We tested and ranked 100 moisturizers — see which drugstore brand is No. 1". NBC News. 7 August 2025. Retrieved 23 August 2025.
- ^ "The Best Moisturizers". The New York Times. 25 March 2025. ISSN 0362-4331. Retrieved 7 October 2025.
External links
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